Endura joins TweedLove’s big 10-year birthday party
TweedLove Bike Festival has announced that Endura will be joining them as clothing partner for 2020, a milestone year for the Tweed Valley’s home-grown bike festival.
“Endura were the first bike industry brand to support TweedLove, back at our first festival 10 years ago. Their help was so important in helping us get the whole idea off the ground and we’ve been proud to work with them on several occasions since then. To have Endura involved in such an important year is most excellent news,” says event director and TweedLove founder Neil Dalgleish.
The Scottish-based global leader in cycling apparel will be supporting the entire TweedLove 2020 calendar including the three-day TweedLove Festival weekend, a celebration of all things bike which includes a programme of events for all kinds of cyclists, bike demos, an expo village and an evening of DJs and comedy.
Endura will be onsite at the festival across the weekend where festival-goers will be able to get their hands on kit including the official TweedLove Endura race jersey. Collaboratively designed, the exclusive jersey celebrates 10 years of TweedLove and cements the partnership between the two Scottish companies. The jersey is currently in production at Endura’s HQ in Livingston and is available to pre-order online at tweedlove.com.
“We’re very pleased to be supporting Tweedlove in their 10th anniversary year. It’s grown into a huge MTB festival since we were their first industry sponsor in 2010. Like Endura, Tweedlove is a fixture on the Scottish MTB scene now and so it’s apt that we’re back to help them celebrate this milestone,” says Jim McFarlane, Endura founder and director.
The TweedLove Bike Festival takes place Friday 29 May to Sunday 31 May on Tweed Green in Peebles, Tweed Valley, Scotland. Event entries are on sale and can be purchased at tweedlove.com.